Question 1

What is clipping?

Accepted Answer

Clipping is the process of repurposing long-form content into short-form videos and distributing them at scale across social platforms to maximise reach and brand visibility.

Question 2

What is a sub-account?

Accepted Answer

A sub-account is a dedicated social media account used as an additional distribution channel for content. Instead of relying on one account to reach an audience, multiple channels work together to increase visibility, reach new viewers, and create an always-on presence across platforms.

Question 3

How does this compare to running paid ads?

Accepted Answer

Meta ads charge per impression and bleed your budget dry. We distribute 1,200–2,400+ clips monthly across 20–40 branded sub-accounts — you're paying for the system, not per view. Same spend, up to 120× the reach.

Question 4

What happens if I don't have a lot of content?

Accepted Answer

You don't need a content vault. One long-form video, podcast, or stream can be broken into hundreds of clips. We handle extraction, editing, and distribution end-to-end.

Question 5

Are the views authentic?

Accepted Answer

Every view is organic. We're not buying views or using bots — we're building real distribution infrastructure that puts your content in front of actual people scrolling real feeds.

Question 6

What results can I expect?

Accepted Answer

Clients typically see 10M–100M+ views within the first 90 days. More importantly, that traffic funnels back to your primary channels and offers, compounding into revenue growth.

Question 7

What platforms do you cover?

Accepted Answer

TikTok, Instagram Reels, and YouTube Shorts — distributed across 20–40 sub-accounts per brand to maximize algorithmic surface area.

Question 8

What industries do you work with?

Accepted Answer

Creators, personal brands, e-commerce, SaaS, agencies, and service businesses. If your offer scales with attention, we can distribute it.

Question 9

How do I know if my brand is a good fit?

Accepted Answer

If you have a product, service, or message that benefits from mass visibility — and you're ready to treat content distribution as infrastructure, not a side task — you're a fit. Book a strategy call and we'll map it out.

Question 10

How does pricing work?

Accepted Answer

We operate on a flat monthly retainer based on your goals, content volume, and the scale of distribution required to achieve your objectives.

The majority of our compensation is performance-based, with CPMs as low as $1 per 1,000 views. This means our incentives are directly aligned with yours — the more attention and reach we generate, the more we both win.

For comparison, Meta Ads typically charge brands for every impression they purchase, with CPMs often ranging from $5–$15+ per 1,000 impressions depending on the market, audience, and campaign objectives. Once the ad spend stops, the flow of paid distribution stops with it.

Our model is different. Instead of continuously paying to rent attention, we build an organic content distribution system designed to generate consistent reach, grow your audience, and create long-term brand visibility.

Your investment is tailored around your growth goals, while our performance incentives ensure we are aligned with the results we create.

Question 11

What if my content doesn't perform?

Accepted Answer

We'll be transparent with you. If we see that a piece of content isn't positioned to win, we'll tell you before scaling it. Most of the time, it's not the content itself — it's the hook, angle, or format that needs refining. We test, analyse what resonates, and continuously optimise the creative until we find what drives results.

Let's talk.